Leisure Management (BA)

UWTSD ranked in the top 10 UK universities for course satisfaction in Hospitality, Event Management & Tourism – Guardian League Table 2019.

This exciting programme prepares you for a management career within the leisure industries. An ideal course of study if you are interested in a range of leisure sectors and wish to develop a broad range of industry-based skills for this sector.

Key Facts

UCAS Code: N872
Institution Code: T80
Course Length:
Three years full-time or four years with a Sandwich Placement
Start Date: September

Scholarships and Bursaries

School of Tourism and Hospitality
Contact Name:
Jacqui Jones
Contact Email:
Language Choice:

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The programme aims to provide a flexible route of study which allows you to develop an expansive knowledge of leisure management issues and concepts while gaining the skills the industry requires.

The programme will prepare students for future management careers. From the outset you will develop your employability skills and knowledge through studying language and industry-based skills while introducing key theories and issues affecting the leisure sectors.

Year 1/ Level 4

  • Hospitality and Guest Service Management
  • Leisure Marketing
  • Academic and Industry Skills
  • Global Tourism Village
  • Principles of Managing Organisations
  • The Events Industry

Year 2

  • Management in Practice
  • Applied Industrial Placement
  • Research Methods
  • International Travel Operators Management
  • Live Events Project

Year 3

  • Strategic Travel and Tourism Management
  • Strategic Events Management
  • Culture and Heritage Tourism Management
  • Leisure Attraction Management

Students can choose to complete a Dissertation, or complete a Consultancy Project.

Swansea is an exciting destination to study leisure management. The region benefits from the Welsh Government’s funding and strategic support for leisure enabling the programme to utilise a range of highly relevant locally-based case studies as well as established global links.

The programme offers exciting placement opportunities for you to gain practical and vocational experience within the international leisure industry which have been developed over the past 20 years. 

Placement opportunities  include a range of local and internationally based opportunities with a variety of providers including Challenger Sports, Aspen Ski Company, Valley Fair Theme Park USA, PGL Adventure Holidays, WRU, Liberty Stadium,  Local Authority Sports Development Teams, Swansea Leisure Centre,  Ffos Las Race Course, Oakwood Theme Park and numerous other private and public leisure organisations depending on your interests.

The friendly approach of the University and teaching team allows early diagnosis of learning needs and support for skill enhancement. This includes respect for specialist needs. The close working relationships between tutors and students and students and their classmates allows a positive, active learning environment.

This programme offers an academically challenging, vocational experience which incorporates innovative teaching and assessment methods.

A wide range of extracurricular activities are also available, both subject-related and social, including a range of exciting field study trips, will further enhance the student experience. Previous trips include visits to the Olympic Stadium in London, tours of a range of leisure venues including Ffos Las Race Course, Oakwood Theme Park and Millennium Stadium and regular trips to Pembrokeshire and the Swiss Alps.

The programme will be assessed through a structured mix of assessments which will include assignments, essays, management reports, debates, industry presentations and field study work.

Assessments are related to the modules studied and wherever possible are designed to enhance employability.

88 UCAS points.

Grades are important; however, our offers are not solely based on academic results. We are interested in creative people that demonstrate a strong commitment to their chosen subject area and therefore we welcome applications from individuals from a wide range of backgrounds. To assess student suitability for their chosen course we normally arrange interviews for all applicants at which your skills, achievements and life experience will be considered as well as your qualifications.

On graduating, students from this programme have a very successful track record in securing a range of management and operational positions within the vibrant event management industry locally as well as UK-wide and globally.

Specialist career pathways include:

  • Leisure Facilities Management
  • Leisure Attraction Management
  • Spa, Health & Fitness Management
  • Theme Park Management
  • Tourism Management

Examples of the successful careers of previous Leisure Management Students include Management positions with Walt Disney World, Merlin Group, Oakwood Park, Bay Leisure, Local Authorities, Leisure Centres, Rockley Watersports, and PGL Adventure Holiday.

UK/EU Tuition Fees

Visit our UK/EU Tuition Fees section to find out more.

Overseas Tuition Fees

Visit our Overseas Fees section to find out more.

Bursaries and Scholarships

You may be eligible for funding to help support your study. To find out about scholarships, bursaries and other funding opportunities that are available please visit our Bursaries and Scholarships section.

Optional additional costs for Field Trips:

These are made available for students which are either subsidised, optional or part of an optional module of study. All compulsory field trips are paid for.
Costs for UK trips that are optional vary from £5 to up to £100 for a residential trip. 

The optional European Field Study Tour (Level 4) which is subsidised and part of an optional module is £500 and includes train travel across Europe, accommodation in the destinations normally in Paris and Switzerland, entry to attractions and some meals. Payment can be made in instalments equating to about £10 per week, £50 per month or block payments over a one year period.

The costs for the Faculty Educational Tour which is optional and part of an optional module is up to £1,000 for a 10 day trip to Malaysia normally via Doha and flying back from Singapore staying in 5 star hotels in Kuala Lumpur and Penang and including flights, bed and breakfast, main excursions and travel. This trip can be paid for over a 1 to 2 year period with monthly or block payments equating to about £10 per week. 

Added value of field trips:

Field Trips with behind the scenes tours, guest speakers and research opportunities bring the students learning alive and allow them to network with industry and develop career opportunities as well as giving them the opportunity to experience the venues and tourism industry.

Optional additional costs for Placement:

Students electing to go on certain placements to the USA or other destinations will be required to pay for their flights and visas. These are paid placements but the visa costs are paid by the students in advance. Current fees advertised for Summer Work and Travel Programme Visas in USA are £630 which includes insurance cover. Visa costs for a J1 visa for 12 months in US are currently advertised as £1425 and include Insurance. These prices are not controlled by the University and are subject to change by the Visa Sponsors and US Govt. Students working for certain organisations in destinations in the US and other locations will also be required to pay their own travel costs for some placements however these costs are again optional as there are other placements available where travel costs are paid. 

Please note that going to the USA on placement is optional and therefore these are optional costs.

Added Value:

International placements in USA offer the students opportunity to work for some of the worlds leading organisations. This provides them with excellent opportunities for learning and developing their professional guest service skills to prepare them for future management careers. During their placements they will be earning monies to cover the visa costs and travel costs, however it must be noted that these placements are optional and the students can select paid placements in other destinations where there are no up front costs.

Opportunities for gaining professional qualifications are often provided through the internship experience and may include a range of coaching and support frameworks accredited by employers and governing bodies.

All subjects studied on the programme are relevant to the world of work, across specialist disciplines and sectors. The skills developed to achieve academic success are also those required by employers and for study at higher levels.

The involvement of employers, visiting speakers, international field trips and other organisations in the delivery of the programme gives opportunities to students to interact with external networks and see the relevance of their studies.