UWTSD's Dan Huxtable secures a top award for his bespoke fightwear apparel business

05.03.2018

Congratulatiions to UWTSD Swansea College of Art graphic design student Dan Huxtable, winner of the Best Business Start Up at Swansea Bay Business Awards 2018.

The awards recognise the greatest business successes in the Swansea Bay region and are organised by the South Wales Evening Post and its sister magazine Swansea Bay Business Life in association with PWC (PricewaterhouseCoopers.) 

UWTSD student Daniel Huxtable has combined his passion for martial arts with his love of graphic design for the launch of his bespoke fightwear apparel business.his bespoke fightwear apparel business.

He is a third dan black belt, who has three world titles to his name and he established fightwear store uk in early 2016, alongside his design studies at UWTSD and his role as an instructor at g&k martial arts academy, his family’s martial arts school, which has locations in Gorseinon and Dunvant.

Fightwear Store UK offers custom designed martial arts and boxing gear which feature Daniel’s exclusive points fighter branding. customers can choose from a large selection of unique clothing, kick boots and gloves, which feature designs including welsh flags, japanese anime and camo prints.

And where Daniel really brings his design skills to the fore is the ‘design your gear’ section of fightwear store website, which allows customers to submit a brief or specification of what they want their kit to look like. Daniel then works with adobe software to design mock ups for review, which are then manufactured by his suppliers.

Daniel has had mentoring and business support for his first entrepreneurial venture from the Big Ideas Wales programme, part of the Welsh Government’s Business Wales Service which is part funded by the European Regional Development Fund.

And impressively Daniel’s t-shirt designs are already being worn by some of the world’s top martial artists, including Krisztián Jároszkievicz, Chris Aston, Elijah Everil, Natasha Baldwin and Roland Veres.

Veres, who is widely recognised as one of the world’s best young fighters and is set to become a huge star of the future, recently approached Daniel with a request to design his own personal gloves. Daniel and Veres are currently working on a series of bespoke designs for veres to wear in all his future fights.

“I’ve always been business focused and love to keep my mind busy at all times, so it was always an ambition of mine to run my own company and be my own boss”, says Daniel.

“Being able to combine my love of martial arts and graphic design into the formula for a successful business is a dream come true.”

Daniel has been studying karate and kickboxing since early 2004 and was awarded his Third Degree Black Belt in April 2016. He has represented Team Wales in the WKA World Championships in Germany in 2007, Florida in 2008, Spain in 2009, Edinburgh in 2010, Italy in 2013 and 2014, Spain in 2015 and Italy again in 2016. Daniel is also the British Kickboxing Council Wales Ambassador.

Daniel’s father introduced him to martial arts when he was bullied as a child. His family are stalwarts of the Welsh martial arts scene, with both his father, mother and sister acting as instructors at the family’s martial arts academy, which has over 370 members.

Daniel teaches at the academy on five afternoons and evenings a week, as well as attending university and running his company. He credits his strong work ethic with his diagnosis of dyslexia at a young age, which he says has driven him to succeed.

Daniel said: “I was six or seven when I was diagnosed with severe dyslexia and as a result had to change schools so I could be in a learning environment which better suited my needs. I switched to Ffynone House School in Uplands and it changed my life. With much smaller classes and focused attention from teachers I thrived and I credit much of my success today with my time there.”

After doing his A-levels at Gower College Swansea, Daniel enrolled at University of Wales Trinity Saint David to study graphic design, where he met Kathryn Penaluna, the Enterprise Champion at the University, who introduced him to Big Ideas Wales and helped him pursue his entrepreneurial dreams.

Kathryn said: "We are thrilled for Daniel. He’s a fantastic example of a student applying entrepreneurial thinking to their studies to start their own business. At UWTSD we embed enterprise into all our courses. Not only does it enhance the student experience, it also increases employability when they graduate. Daniel is one of our success stories and is already acting as a role model to his fellow students. We are all excited to see his business evolve and grow."

Further Information

Rebecca Davies

Swyddog Gweithredol Cysylltiadau â’r Wasg a’r Cyfryngau

Executive Press and Media Relations Officer

Cyfathrebu Corfforaethol a Chysylltiadau Cyhoeddus

Corporate Communications and PR

Tel: 01792 483695
Mobile: 07384 467071
Email: Rebecca.Davies@uwtsd.ac.uk