Press Releases 2014-2015

City Celebrates Positive Impact of Creative University Project


An arts-based initiative run by University of Wales Trinity Saint David (UWTSD) and Swansea BID (Business Improvement District) is to celebrate its positive social and economic impact on the city at a VIP event this week.

Run through a city centre commercial unit on Cradock Street, ‘Creative Bubble’ brings together UWTSD students, graduates and partners to collaborate and create a series of street performances, art exhibitions, pop-up craft fairs, drop-in workshops and fashion shows across the city centre.

‘Creative Bubble’ has been well received by the public and local businesses as it attracts more people into the city centre which in turn provides a boost for the economy. Such has been the project’s success over the past two years, it recently moved into a bigger premise on the same city-centre street.

To celebrate ‘Creative Bubble’s’ positive impact an event has been organised, called ‘VIP Spring Thing’, starting at 6pm on Thursday 19th March at 13 Cradock Street in Swansea. It will be attended by local authority and Welsh Government politicians, as well as business leaders from across the region. There will be performances by UWTSD and Royal Academy of Music graduate Leah Collett and the Benjamin Zephaniah-inspired ‘Poets on the Hill’, with a screening of two short films about the ‘Creative Bubble’. There will be speeches by Swansea BID Chair Juliet Luporini as well as UWTSD Pro Vice-Chancellor Professor Mike Phillips and UWTSD Director of Commercial Services Kathryn David.

Amongst the project’s many successes is the ‘Poets on the Hill’ group, a legacy from the visit of dub-poet Benjamin Zephaniah as part of last year’s BBC Wales documentary ‘Ugly Lovely: Poet on the Estate’, based in Townhill.

Russell Greenslade, Chief Executive of Swansea BID said “Since we co founded the Creative Bubble project with UWTSD its gone from strength to strength attracting more people into the area and providing us with a pool of quality personnel we use for our company operations aimed at improving the economy and vibrancy of the City Centre”

Kathryn David, Director of Commercial Services at UWTSD, said: “We have a wide variety of creative subject areas offered at UWTSD and the Creative Bubble has allowed students from different disciplines to collaborate and produce new and distinctive work that engages with the communities and businesses in Swansea. The project highlights the University’s strategic aim of working Swansea BID and the City and County of Swansea to support cooperation between companies and institutions and, in turn, develop initiatives designed to benefit economic and social development with the region.”

Further Information

Steven Stokes
Principal Corporate Communications and PR Officer
07872 423788