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International Travel and Tourism Management (BA, DipHE)

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The World’s Our Lecture Theatre

Our International Travel and Tourism Management programme aims to provide a challenging academic experience developing your intellectual skills relating to topical issues within International Travel and Tourism. The programme aims to enhance your professional industry skills, enhancing your employability within International Travel and Tourism. This includes a range of exciting international placement and training opportunities within the sector.
A degree in International Travel and Tourism Management enables you to develop managerial understanding and to work with creativity and innovative self-direction. You will develop professional cutting-edge guest service standards to meet the changing needs of the world’s leading tourism and travel organisations.

Students will graduate with a knowledge and understanding of the key aspects of International Travel and Tourism Management. This includes learning about concepts of global tourism as an area of academic theory and applied study in relation to business and management.

Practical placements are embedded within your studies, enabling you to understand the dynamic nature of the international industry. You will develop your understanding of operations, travel and tourism strategies, destinations and events, providing opportunities for a range of careers in International Travel and Tourism Management.

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International Travel and Tourism Management (BA)
UCAS Code: N841
Apply via UCAS

International Travel and Tourism Management (DipHE) | (2 year Diploma of Higher Education)
Apply via UCAS

Applicants to full-time courses can apply through UCAS. Applicants to part-time courses can apply through the University.

Book an Open Day Request Information
Contact Name: Jacqui Jones

Tuition Fees 2023/24:
Home (Full-time): £9,000 per year
Overseas (Full-time): £13,500 per year

Why choose this course?

  1. The world’s our lecture theatre — the programme utilises innovative and creative learning opportunities to enable students to regularly experience behind the scenes within the industry. This includes local and international field study visits to bring the learning alive.
  2. The School of Tourism and Hospitality has over twenty-five years of experience delivering cutting edge professional programmes in Leisure and Tourism focusing on promoting guest service excellence and empowerment from the outset.
  3. The programme has an excellent reputation within the global tourism industry resulting in regular opportunities for students to network and engages with industry leaders to support career development. Many of these contacts are graduates of the programme who inspire current students.
  4. Our students are offered unrivalled global placement opportunities with leading international travel & tourism organisations in order for them to gain operational experience and develop the professional skills needed to prepare them for highly successful management careers.
  5. The industry experienced teaching team provide a friendly and supportive approach to University life which promotes close working relationships between students and tutors resulting in a positive and active learning environment.
  6. Guardian number 1 in Wales for Tourism, Events and Hospitality.

What you will learn

Course Overview

The programme has been developed through close consultation with leaders from the global travel and tourism industry in order to meet the needs of industry and the aspirations of students.

A strong focus on management and marketing is introduced from the start of the programme. Issues are considered from a global perspective as well as studying topical industry issues, social media, international travel operations & international cultures.

The cutting edge programme focuses on guest service excellence from the outset and provides students and graduates with an excellent range of inspirational and challenging industry case studies to apply their learning.

International placements are integrated at level 4 and 5 enabling students to focus on progressing professional industry and operational skills and developing management understanding. 

At the final stages of the programme, students are encouraged to challenge industry conceptions and consider strategic management issues from both an academic and applied stance.

Innovative and creative learning environments ensure that the programme brings the student’s learning alive. By making the World our Lecture Theatre students are able to experience behind the scenes at tourism facilities and destinations in the UK and internationally as well as engaging in networking events with industry leaders.

Module Topics

Year One – Level 4 (Cert HE, Dip HE & BA)

  • Academic, Industry and Digital Skills (20 credits; compulsory)
  • Hospitality and Guest Service Management (20 credits; compulsory)
  • Managing Tourism, Leisure and Events Organisations (20 credits; compulsory)
  • Niche Marketing and Social Media (20 credits; compulsory)
  • Professional Development and Operational Placement (20 credits; compulsory)
  • Tourism, Events and Leisure Industry (20 credits; compulsory).

Please note that the Level 4 exit award is titled: Certificate of Higher Education Travel, Tourism and Leisure Management.

Year Two – Level 5 (Dip HE & BA)

  • International Travel Operations (20 credits; compulsory)
  • Operations Management for Tourism, Leisure and Events (20 credits; compulsory)
  • Professional Placement and Enterprise Project for Tourism, Events and Leisure (20 credits; compulsory)
  • Research Methods and Field Study Experience (20 credits; compulsory)
  • Sustainable Global Tourism and Events (20 credits; compulsory).

Year Three – Level 6 (BA)

  • Crisis Management for Responsible Tourism and Events (20 credits; compulsory)
  • Global Destination and Resort Management (20 credits; compulsory)
  • Heritage and Leisure Attraction Management (20 credits; compulsory)
  • Independent Project (40 credits; compulsory; Graduate Attributes Framework module)
  • Strategic Tourism, Events and Leisure Management (20 credits; compulsory).

The programme will be assessed through a structured mix of practical assessments, placements, case studies, events, management reports, presentations, essays, travel reviews, DVDs/videos, travel blogs, feasibility studies, projects,  bid pitches and the opportunity to plan, organise and assess travel and tourism trips & experiences.

Assessments will wherever possible be designed to develop professional skills as well as developing critical thinking, leadership, management, guest service and team work in preparation for industry careers. The programme does NOT include examinations.

Graduate Attributes Framework

This Framework aims to develop your professional skills and competence alongside your academic subject knowledge. You’ll study up to 40 credits per level throughout your programme from the Graduate Attributes Framework.

The Graduate Attribute modules are designed to enable you to develop, and evidence, a range of career-focused skills related to your subject area. These skills include digital competency, research and project management, as well as such personal competencies as communication, creativity, self-reflection, resilience and problem-solving. 

Related Links

#TourismOnTour Malaysia & Singapore

Going Places Together with Qatar Airways, Cardiff Airport & the University of Malaya Wales.

At UWTSD Tourism in Swansea, we make the World your lecture theatre. To discover more watch this short video taster of the International Tourism Educational Tour which brings the student’s learning alive & see the world like never before.

Swansea Business Campus

Key Information

Entry Criteria

88 UCAS points (BA) | 44 UCAS points (DipHE)

Grades are important however offers are not based solely on academic results. We are interested in creative and dedicated people who demonstrate a strong commitment to International Travel & Tourism as well as those with significant relevant work experience. To assess the suitability of a potential student we may arrange interviews for you to discuss with us your skills, achievements and life experiences.

Career Opportunities

The flexibility of the programme, focus on industry opportunities, internships & graduate placement support empowers students to gear their studies to their own career ambitions and personal circumstances.

The constant interaction with employers and focus on guest service and professional employability skills provides students with the opportunity to realise their career potential through their studies.

On graduating students from this programme have been highly successful in securing a range of operational and management positions within the International Travel & Tourism Industry.

Future career pathways may include:

  • Tourism Management - Attractions, International Hotels, Events, Conventions, Festivals, Tourist Boards.
  • Travel Management - Airlines, Airports, Tour Operators,  Travel Agents.
  • Previous examples of graduate careers include a range of management positions with Aspen Ski Company, British Tourism Authority, Contiki Holidays, Jumeirah Resorts Dubai, Merlin Entertainment, Necker Island in the Caribbean, PGL Activity Holidays, Planos Holidays Greece, St Brides Spa Hotel, Retreats Group, Ritz Carlton Resorts Worldwide, Rockley Watersports France & UK, Royal Caribbean Cruises, Tui Holidays, Visit Wales, Walt Disney World.
Additional Costs

Visit our Scholarships and Bursaries section to find out more as this may be used to support funding for field trips and placements.

Optional additional costs for Field Trips:

These are made available for students which are either subsidised, optional or part of an optional module of study. All compulsory field trips are paid for.
Costs for UK trips that are optional vary from £5 to up to £100 for a residential trip. 

The optional European Field Study Tour (Level 4) which is subsidised and part of an optional module is £500 and includes train travel across Europe, accommodation in the destinations normally in Paris and Switzerland, entry to attractions and some meals. Payment can be made in instalments equating to about £10 per week, £50 per month or block payments over a one year period.

The costs for the Faculty Educational Tour which is optional and part of an optional module is up to £1,000 for a 10 day trip to Malaysia normally via Doha and flying back from Singapore staying in 5 star hotels in Kuala Lumpur and Penang and including flights, bed and breakfast, main excursions and travel. This trip can be paid for over a 1 to 2 year period with monthly or block payments equating to about £10 per week. 

Added value of field trips:

Field Trips with behind the scenes tours, guest speakers and research opportunities bring the students learning alive and allow them to network with industry and develop career opportunities as well as giving them the opportunity to experience the venues and tourism industry.

Taith Funding

Taith Funding may be available to support field study trips which are linked to academic studies and cultural learning and may include Aspen, Colorado or Florida as well as other possible destinations including Slovenia and Malta.

Optional additional costs for Placement:

Students electing to go on certain placements to the USA or other destinations will be required to pay for their flights and visas. These are paid placements but the visa costs are paid by the students in advance. Current fees advertised for Summer Work and Travel Programme Visas in USA are £630 which includes insurance cover. Visa costs for a J1 visa for twelve months in US are currently advertised as £1425 and include Insurance. These prices are not controlled by the University and are subject to change by the Visa Sponsors and US Govt. Students working for certain organisations in destinations in the US and other locations will also be required to pay their own travel costs for some placements however these costs are again optional as there are other placements available where travel costs are paid. 

Please note that going to the USA on placement is optional and therefore these are optional costs.

Added Value:

International placements in USA offer the students opportunity to work for some of the worlds leading organisations. This provides them with excellent opportunities for learning and developing their professional guest service skills to prepare them for future management careers. During their placements they will be earning monies to cover the visa costs and travel costs, however, it must be noted that these placements are optional and the students can select paid placements in other destinations where there are no up front costs.

Related Courses
Student Quotes

Shanna McFadden Drivenes now International Travel & Tourism Graduate and now CEO of Dirty Girls Events Norway
“I was never really one for school, but in Uni I came into my own. It really springboard me into the career I have today. I took part in a one-year work experience at Ritz Carlton Batchelor Gulch Resort in Colorado where I learnt about service on another level which I have taken forward into all my jobs and opening my own business. I would recommend anyone who would like to work in this industry to UWTSD as you will have access to some of the best placements worldwide and the best student experience”

Bursary / Scholarship Information

Career development bursaries of up to £1,000 are available for students to support placements, internships and events volunteering. Students may also be eligible to apply for the Discover Project to support International Mobility to support short International Placement Experiences.

Visit our Scholarships and Bursaries section to find out more.

Study Abroad Opportunities

The programme includes the opportunity to undertake integrated international placements during level 4, 5 and 6 in order to gain specialist industry experience and to develop the students professional skills


In addition to our University Accommodation at Llys Glas, Swansea also benefits from a number of private student halls, all within a short walk, including:

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