Delyth Lloyd-Evans

Senior Lecturer
Delyth Lloyd-Evans Headshot

Background

Delyth has over twenty five years experience in the illustration industry: An established career as a freelance illustrator (clients included Cadbury, Heinz, Barclays Bank, British Airways, Andrex, Buitoni, Cunnard, Sainsbury’s, The Wales Tourist Board, and Cadw), followed by setting up and running her own award-winning, design-led publishing company, producing die-cut and three dimensional paper products. Outlets included Fortnum and Mason, Boots, The National Trust, Saks 5th Avenue and Fenwicks. 

Delyth has exported to over thirty countries and had a network of sales agents working throughout Britain. Exhibiting at the major British trade fairs and overseas, for example at the New York Stationery Show, she has also developed bespoke products for companies such as Hamleys, and licensed her own artwork. Delyth lectured for seven years after graduating, initially full-time, then on a part-time basis as her illustration career became more demanding. She returned to lecturing in 2007 and continues to license her artwork.

Specialist Subjects

  • Authorial Illustration
  • The Postmodern Picture Book
  • The Business of Illustration
  • The History of Illustration
  • The essential nature of illustration and its role within our current communication landscape

Professional and/or Research Experience

As a small house publisher for many years (greeting cards and gift stationery) I have developed in-depth knowledge of the greetings and gift industry. This trend-led area of design is a great source of commission for illustrators. Other main areas of expertise are entrepreneurship, illustration for advertising and design, authorial illustration, hand drawn type and Illustrative lettering, illustrative branding and art and design licensing.

I draw upon my commercial experience and expertise to help students build a coherent body of work that clearly demonstrates a unique personal visual language and commercial viability.

Qualifications

  • BA (Hons) Graphic Design
  • MA Visual Communication

Languages Spoken

English
Welsh learner

Academic Teaching

External Recognition or Rewards

• 2001 Winner of the ‘Small Business Owner’ category in the Welsh Woman of the Year Awards.
• 1996 - 2001 For five consecutive years my designs were top three finalists at the Louis Awards in New York (the ‘Oscars’ of the American greeting card industry), winning the award twice.
• 1997 Top three finalist in the Gift of the Year Awards.
• 1996 Top three finalist in the ‘Henries’ (greeting card award).